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The influence of product age on pricing decisions: An examination of bank deposit interest rate setting

Anderson, R.D.J. and Ashton, J.K. and Hudson, R.S. (2014) The influence of product age on pricing decisions: An examination of bank deposit interest rate setting. Journal of International Financial Markets, Institutions and Money, 31. pp. 216-230. DOI: 10.1016/j.intfin.2014.03.010

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Abstract

Do banks extract rent from depositors who hold older deposit accounts? This study addresses this question using product level data from the UK instant access (branch based) deposit market. In this context, two research questions related to the conditions necessary for differential pricing for existing and new customers are assessed. Specifically whether more mature deposit accounts have lower interest rates and does the newest deposit account in a firm portfolio pay an interest rate premium? Empirical support is provided for both questions, with interest rate setting for new and existing deposit accounts also found to be influenced by firm type

Item Type: Article
Subjects: Research Publications
Departments: College of Business, Law, Education and Social Sciences > Bangor Business School
Date Deposited: 09 Dec 2014 16:31
Last Modified: 23 Sep 2015 02:58
ISSN: 1042-4431
URI: http://e.bangor.ac.uk/id/eprint/379
Identification Number: DOI: 10.1016/j.intfin.2014.03.010
Publisher: Elsevier
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